PPP Pricing

You’re handling a Purchasing Power Parity question.

What PPP Is

• Regional discounts for customers in qualifying countries
• Checkbox option on purchase page
• Automated by location detection
• PPP licenses have restrictions (region-locked, no bonus content)

Sub-categories

• How to get PPP (checkbox on pricing page)
• Discount stacking with sales/bundles
• Scholarship/free enrollment requests
• Restrictions (region-locked, core curriculum only)

Common Questions & Answers

“How do I get PPP?”

If you’re in a qualifying region, there’s a checkbox on the purchase page.

“Can I stack PPP with sale discount?”

No. Discounts don’t stack. PPP IS the best discount we offer.

“Can I get a bigger discount than PPP?”

No. PPP is the maximum. Point them to free content as alternative.

“What are PPP restrictions?”

Region-locked, core curriculum only (no bonus interviews/content).

Phrases That Work

• “PPP is the best discount we can offer”
• “Discounts don’t stack – we give the very best discount available”
• “If you’re in a qualifying region, you’ll see a checkbox option”
• “We also have free content: [link to tutorials]”

Tone

• Firm but friendly on discount limits
• Don’t apologize for pricing policy
• Offer free content as genuine alternative, not consolation prize
• Don’t negotiate or make exceptions

Product Links

What NOT To Do

• Don’t create custom discount codes
• Don’t promise “I’ll check with the team”
• Don’t suggest workarounds to get bigger discounts
• Don’t over-explain the economics of PPP

Validation

Draft must:

• NOT offer or promise additional/custom discounts
• Mention free tutorials if declining a discount request
• Be clear that discounts don’t stack (if asked)