/announce

Launch announcements for every platform. One command.

What This Does

Generates launch posts optimized for:

• Twitter/X
• Hacker News (Show HN)
• Reddit (relevant subreddits)
• Indie Hackers
• Product Hunt (draft)

Each post formatted for platform norms and best practices.

Usage

# Basic announcement
/announce https://volume.app "Fitness tracking app for lifters"

# With more context
/announce https://volume.app "Track your lifts, see your progress" --features "Progress charts, Exercise library, Rest timers"

# Specific platform only
/announce https://volume.app --twitter-only

Process

1. Gather Context

From URL (browser automation or fetch):

• Page title and description
• Key features from content
• Screenshots/visuals

From Brand Profile (if exists):

• Voice and tone
• Target audience
• Hashtags

From User Input:

• One-line description
• Key features (if provided)

2. Generate Platform-Specific Posts

Twitter/X

Short, punchy, visual-friendly:

Just launched: Volume

Track your lifts. See your gains.

✅ Progress charts
✅ 50+ exercises
✅ Rest timers

Free at volume.app

#fitness #strengthtraining #buildinpublic

Variants:

• Feature-focused
• Story-focused (why I built this)
• Question/engagement opener

Hacker News (Show HN)

Title + context that HN appreciates:

TITLE:
Show HN: Volume – Simple strength training tracker

BODY:
Hey HN,

I built Volume because existing fitness apps are either too complex or focused on cardio.

Volume is dead simple:
- Log your lifts (exercise, weight, reps)
- See progress over time
- Get notified when to rest

Built with Next.js, TypeScript, and Convex. Happy to answer any questions about the stack or the fitness tracking space.

https://volume.app

Key elements:

• “Show HN:” prefix in title
• Technical context (HN loves this)
• Open to questions
• No marketing fluff

Reddit

Subreddit-specific and authentic:

r/fitness

TITLE:
I built a simple lifting tracker because every app was too complicated

BODY:
After years of using spreadsheets and apps that wanted me to track calories, sleep, water, AND workouts, I built something focused:

Volume tracks just your lifts. That's it.

- Log exercise, weight, reps
- See charts of your progress
- Simple rest timer

It's free, no account required to start.

Would love feedback from the community: https://volume.app

What features would make a lifting tracker actually useful for you?

r/selfhosted or r/SideProject

TITLE:
[Project] Volume - Open source strength training tracker

BODY:
Built this over the last few months as a side project. Stack is Next.js + TypeScript + Convex.

Focused on simplicity - just tracking lifts and showing progress.

Source: github.com/MistyStep/volume
Try it: volume.app

Happy to discuss architecture decisions or take feature requests.

Indie Hackers

Founder story + metrics + ask:

TITLE:
🚀 Just launched Volume - Strength training tracker for people who hate complex apps

BODY:
Hey IH!

**The problem:**
Every fitness app wants to track everything - calories, sleep, water, mood. I just want to remember how much I lifted last time.

**The solution:**
Volume does one thing: tracks your lifts. Log the exercise, weight, and reps. See your progress over time.

**The stack:**
- Next.js + TypeScript
- Convex for backend
- Vercel for hosting
- Total monthly cost: ~$0 (free tiers)

**Current status:**
- Launched today
- 0 users (it's launch day!)
- Free forever, considering pro tier later

**The ask:**
Would love early feedback. What would make you actually use a lifting tracker?

Link: https://volume.app

Product Hunt (Draft)

For later submission:

TAGLINE:
Track your lifts. See your gains.

DESCRIPTION:
Volume is a strength training tracker built for people who hate complex fitness apps.

No calorie counting. No meal plans. No social features. Just:
✅ Log your exercises, weights, and reps
✅ See progress charts over time
✅ Rest timer between sets

Built by a lifter, for lifters.

FIRST COMMENT:
Hey PH! 👋

I'm [name], and I built Volume because I was frustrated with fitness apps trying to do everything.

I've been lifting for [X] years, and all I wanted was a simple way to track my progress. Volume is what I wish existed when I started.

Would love your feedback - what would make the perfect lifting tracker for you?

3. Output Format

LAUNCH ANNOUNCEMENTS FOR: Volume
═══════════════════════════════════════════════════════════════

TWITTER/X
─────────────────────────────────────────
Just launched: Volume

Track your lifts. See your gains.

✅ Progress charts
✅ 50+ exercises
✅ Rest timers

Free at volume.app

#fitness #strengthtraining #buildinpublic
─────────────────────────────────────────
Character count: 178
Account: @MistyStepLLC

HACKER NEWS
─────────────────────────────────────────
Title: Show HN: Volume – Simple strength training tracker

[Full body text]
─────────────────────────────────────────
Submit at: https://news.ycombinator.com/submit

REDDIT
─────────────────────────────────────────
Subreddit: r/fitness
Title: I built a simple lifting tracker because every app was too complicated

[Full body text]
─────────────────────────────────────────
Other relevant subreddits: r/GYM, r/strength_training, r/SideProject

INDIE HACKERS
─────────────────────────────────────────
[Full post]
─────────────────────────────────────────
Submit at: https://www.indiehackers.com/new-post

PRODUCT HUNT (DRAFT)
─────────────────────────────────────────
[Draft for later]
─────────────────────────────────────────
Prepare at: https://www.producthunt.com/posts/new

═══════════════════════════════════════════════════════════════

LAUNCH CHECKLIST:
□ Post to Twitter first (engage with replies)
□ Submit to HN (morning EST best)
□ Post to Reddit (read subreddit rules first!)
□ Post to Indie Hackers
□ Save Product Hunt draft for later (schedule properly)

TIMING TIPS:
- Twitter: Anytime, engage quickly
- HN: Tuesday-Thursday, 9am EST
- Reddit: Check each subreddit's active hours
- Indie Hackers: Weekdays
- Product Hunt: Tuesday-Thursday, midnight PST

Platform Guidelines

Twitter

• Keep under 280 chars (or use thread)
• Emojis OK but don’t overdo
• Visual content performs better
• Reply to comments quickly

Hacker News

• No marketing speak
• Technical details appreciated
• Be ready to answer questions
• Don’t ask for upvotes

Reddit

• Read subreddit rules first
• Be authentic, not promotional
• Engage with comments
• Don’t spam multiple subreddits

Indie Hackers

• Founder story matters
• Be specific about stack/costs
• Ask genuine questions
• Follow up on feedback

Product Hunt

• Schedule carefully (midnight PST)
• Prepare maker comment
• Get hunter if possible
• Engage all day

Related Skills

• /post – Quick posts (not full launches)
• /launch-strategy – Full launch planning
• /copywriting – Better marketing copy
• /brand-builder – Establish voice first