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Blog GEO — AI Citation Optimization Audit

Scores blog posts for AI citation readiness across ChatGPT, Perplexity, and Google AI Overviews. Generates citation capsules and a 0-100 AI Citation Readiness score with platform-specific recommendations.

Key Research Data

Reference these benchmarks throughout the audit:

  • Only 12% of sources cited match across ChatGPT, Perplexity, and AI Overviews
  • 80% of LLM citations don’t rank in Google’s top 100
  • Brands 6.5x more likely cited through third-party sources
  • 120-180 word sections get 70% more ChatGPT citations
  • Comparison tables with <thead> achieve 47% higher AI citation rates
  • Content freshness: 76.4% of top citations updated within 30 days

Audit Process

Step 1: Read Content

Extract from the blog post:

  • Full content text and word count
  • Heading structure (H1, H2, H3 hierarchy)
  • Individual paragraphs and their word counts
  • FAQ sections (if present)
  • Schema markup (JSON-LD, microdata, RDFa)
  • robots.txt mentions or meta robots directives
  • Any TL;DR or summary boxes
  • Comparison tables and their HTML structure
  • Numbered/ordered lists
  • Definition-style formatting

Step 2: Passage-Level Citability (4 pts)

Check each section between headings for AI-extractable passages:

Check Criteria
Word count Each section contains 120-180 word self-contained passages
Context independence Each passage makes sense extracted from surrounding context
Claim structure Passages contain: specific claim + supporting evidence + source attribution
Completeness Passage answers a question without requiring reader to read adjacent sections

Scoring: Count passages meeting all criteria vs total sections.

  • 4 pts: 80%+ sections have citable passages
  • 3 pts: 60-79%
  • 2 pts: 40-59%
  • 1 pt: 20-39%
  • 0 pts: <20%

Step 3: Q&A Formatting (3 pts)

Check heading format and answer structure:

Check Criteria
Question headings 60-70% of H2s are phrased as questions
Answer-first format Opening paragraph under each H2 provides a direct answer
FAQ section Dedicated FAQ section with structured question-answer pairs

Scoring:

  • 3 pts: All three criteria met
  • 2 pts: Two criteria met
  • 1 pt: One criterion met
  • 0 pts: None met

Step 4: Entity Clarity (3 pts)

Check topic consistency and disambiguation:

Check Criteria
Canonical topic One unambiguous primary topic per page
Consistent naming Same entity name used throughout (no confusing synonyms)
Intro statement Clear topic statement in the introduction paragraph
Title-content match Title accurately reflects the content focus

Scoring:

  • 3 pts: All four criteria met
  • 2 pts: Three criteria met
  • 1 pt: One or two criteria met
  • 0 pts: None met

Step 5: Content Structure for Extraction (3 pts)

Check for AI-extractable content patterns:

Check Criteria
TL;DR box 40-60 word standalone summary present at top
Comparison tables Tables with proper HTML <thead> (47% higher citation rate)
Ordered lists Numbered lists for processes and step-by-step instructions
Definition formatting Key terms formatted with clear definition patterns
Citation capsules 40-60 word definitive statements in each major section

Scoring:

  • 3 pts: 4-5 elements present
  • 2 pts: 3 elements present
  • 1 pt: 1-2 elements present
  • 0 pts: None present

Step 6: AI Crawler Accessibility (2 pts)

Check technical requirements for AI crawler indexing:

Check Criteria
Static HTML Content rendered in static HTML, not behind JavaScript
robots.txt Allows AI crawlers: GPTBot, ChatGPT-User, ClaudeBot, PerplexityBot
Schema in HTML Schema markup in static HTML, not JS-injected
Page size Reasonable page size within AI crawler limits

Scoring:

  • 2 pts: All criteria met
  • 1 pt: Most criteria met but one issue
  • 0 pts: Multiple issues blocking AI crawlers

Step 7: Platform-Specific Analysis

Evaluate the post for each AI platform’s citation preferences:

ChatGPT

  • Favors “Best X” listicles (43.8% of citations)
  • Prefers well-cited, authoritative content
  • Recency matters — recent updates get priority
  • Domain authority influences citation likelihood

Perplexity

  • Favors Reddit sources (6.6% of all citations)
  • Rapid content decay: 2-3 day citation window
  • Freshness is the most critical factor
  • Community-validated content preferred

Google AI Overviews

  • Favors Google properties (23% of citations)
  • High Domain Rating strongly correlated with citation
  • Present in 49% of SERPs
  • Prefers content that already ranks well organically

For each platform, provide:

  • Current citability rating (High / Medium / Low)
  • Specific improvements to increase citation likelihood
  • Content format recommendations

Step 8: Generate Citation Capsules

For each H2 section in the post, write a citation capsule:

  • Length: 40-60 words, self-contained
  • Structure: Specific claim + data point + source attribution
  • Purpose: A passage AI could directly quote as a citation
  • Format: Present as a suggested addition the author can embed

Example:

According to [Source], [specific claim with number]. This represents
[context/comparison], making it [significance]. [Supporting detail
that reinforces the claim].

Generate one capsule per H2 section. Label each with the section heading it belongs under.

Step 9: Calculate AI Citation Readiness Score (0-100)

Map the 15-point subcategory scores to a 0-100 display score:

Category Raw Points Display Weight Max Display Score
Passage-Level Citability /4 x6.75 27
Q&A Formatting /3 x6.67 20
Entity Clarity /3 x6.67 20
Content Structure /3 x6.67 20
AI Crawler Accessibility /2 x6.5 13
Total /15 100

Rating thresholds:

  • 90-100: Excellent — highly citable by AI systems
  • 70-89: Good — citable with minor improvements
  • 50-69: Needs Work — significant gaps in citability
  • Below 50: Poor — major restructuring needed

Step 10: Generate Report

Output the following report:

## AI Citation Readiness Report: [Title]

**AI Citation Readiness Score: [X]/100** -- [Rating]

### Score Breakdown
| Category | Raw | Display | Max |
|----------|-----|---------|-----|
| Passage-Level Citability | X/4 | X | 27 |
| Q&A Formatting | X/3 | X | 20 |
| Entity Clarity | X/3 | X | 20 |
| Content Structure | X/3 | X | 20 |
| AI Crawler Accessibility | X/2 | X | 13 |
| **Total** | **X/15** | **X** | **100** |

### Per-Section Citability Analysis
| Section (H2) | Word Count | Self-Contained | Claim+Evidence | Citable |
|---------------|-----------|----------------|----------------|---------|
| [heading] | [N] | Yes/No | Yes/No | Yes/No |

### Platform-Specific Optimization
#### ChatGPT
- [specific recommendations]

#### Perplexity
- [specific recommendations]

#### Google AI Overviews
- [specific recommendations]

### Generated Citation Capsules

#### [H2 Section 1]
> [40-60 word citation capsule]

#### [H2 Section 2]
> [40-60 word citation capsule]

### Technical Recommendations
- [ ] [Technical fix with specifics]

### Priority Action Items
1. [Most impactful improvement]
2. [Second most impactful]
3. [Third most impactful]

Run `$blog analyze <file>` for full content quality scoring.