Social Calendar Governance Skill

When to Use

• Building or auditing cross-network publishing schedules.
• Coordinating regional calendars or blackout dates (events, outages, compliance windows).
• Running retros after missed posts or conflicting campaigns.

Framework

1. Cadence Rules – define min/max posts per channel/day, quiet hours, and pacing relative to paid media.
2. Coverage & Localization – ensure global timezones, languages, and partner regions have representation.
3. Dependency Checks – align with product launches, events, newsletters, or PR activity to avoid clashes.
4. Approval Milestones – map review deadlines backwards from publish times; include contingency buffers.
5. Audit & Change Control – maintain version history, note last-minute overrides, and capture rationale.

Templates

• Calendar governance checklist (cadence, blackout, approvals, localization, dependencies).
• Timezone coverage heatmap (channel × region × daypart).
• Change-log template for late edits or cancellations.

Tips

• Publish a weekly “calendar health” snapshot for stakeholders.
• Pair with automation scripts that flag double-bookings or empty slots.
• Store governance docs alongside calendars for auditability.