Attio CRM

Overview

Interact with Attio CRM to manage companies, contacts, notes, and deals programmatically.

Quick Decision Tree

What do you need?
│
├── Get/search companies
│   └── references/api-guide.md
│   └── Script: scripts/attio_api.py get-company / search-companies
│
├── Create/update company
│   └── Script: scripts/attio_api.py create-company / update-company
│
├── Create/link contacts
│   └── Script: scripts/attio_api.py create-person
│
├── Add notes to records
│   └── Script: scripts/attio_api.py create-note
│
└── Parse Attio URLs
    └── Script: scripts/attio_api.py parse-url

Environment Setup

# Required in .env
ATTIO_API_KEY=your_api_key_here

Get your API key: Attio Settings → Developers → API Keys

Required Scopes

Common Usage

Search Companies

python scripts/attio_api.py search-companies "Acme Corp" --limit 10

Get Company

python scripts/attio_api.py get-company <record_id>

Create Company

python scripts/attio_api.py create-company "Microsoft" --domain "microsoft.com"

Create Contact

python scripts/attio_api.py create-person "john@acme.com" --first-name "John" --last-name "Smith"

Add Note

python scripts/attio_api.py create-note <record_id> "Meeting Notes" "Discussion summary..."

Rate Limits

• 100 requests per minute
• Automatic retry with exponential backoff

Cost

Free – Attio API has generous free tier.

Security Notes

Credential Handling

• Store ATTIO_API_KEY in .env file (never commit to git)
• Generate keys in Attio: Settings > Developers > API Keys
• Rotate keys periodically or if compromised
• Never log or print API keys in script output

Data Privacy

• CRM contains sensitive customer and prospect information
• Company records include business details and contact info
• People records contain PII (names, emails, phone numbers)
• Notes may contain confidential meeting discussions
• Avoid exporting full CRM data unnecessarily

Access Scopes

• Request minimum required scopes:
  • record:read – Read companies and people (read-only)
  • record:write – Create/update records (write access)
  • note:read – Read notes (read-only)
  • note:write – Create notes (write access)
• API keys can be scoped to specific permissions

Compliance Considerations

• PII Protection: Customer data is subject to privacy regulations
• GDPR: EU customer data requires GDPR compliance
• Data Minimization: Only access/export data you need
• Audit Trail: Log CRM operations for compliance auditing
• Data Retention: Follow organizational data retention policies
• Access Control: Limit API key distribution to authorized users
• Customer Consent: Ensure proper consent for data processing

Troubleshooting

Common Issues

Issue: Invalid field ID / slug

Symptoms: “Field not found” or “Invalid attribute” error Cause: Field slug doesn’t match Attio workspace configuration Solution:

• Check field slugs in Attio: Settings > Objects > Fields
• Field slugs are case-sensitive (e.g., company_name not Company_Name)
• Custom fields have unique slugs – verify exact spelling
• Use API to list available fields if unsure

Issue: Rate limited

Symptoms: 429 status code or “rate limit exceeded” Cause: Exceeding 100 requests per minute limit Solution:

• Implement exponential backoff between requests
• Batch multiple operations into single requests where possible
• Add delays (600ms+) between consecutive requests
• Queue requests and process gradually

Issue: Record not found

Symptoms: “Record not found” error with known record Cause: Invalid record ID, deleted record, or wrong object type Solution:

• Verify record ID from Attio URL or previous API response
• Check if record was deleted or merged
• Ensure using correct object type (companies vs people)
• Use search endpoint to find record by name/email

Issue: API key invalid

Symptoms: 401 Unauthorized or “invalid API key” Cause: Key expired, revoked, or incorrectly configured Solution:

• Regenerate API key in Attio: Settings > Developers > API Keys
• Verify ATTIO_API_KEY is correctly set in .env
• Check for leading/trailing whitespace in key
• Ensure key has required scopes for operation

Issue: Insufficient permissions

Symptoms: “Forbidden” error or missing data Cause: API key missing required scopes Solution:

• Review key scopes in Attio: Settings > Developers > API Keys
• Create new key with required scopes (record:read, record:write, etc.)
• For notes: ensure note:read and note:write scopes
• Workspace admin may need to grant additional permissions

Issue: Duplicate record created

Symptoms: Same company/person appears multiple times Cause: No deduplication on create, or different field values Solution:

• Search before creating to check for existing records
• Use primary identifier (domain for companies, email for people)
• Consider using update-or-create pattern
• Merge duplicates manually in Attio UI

Resources

• references/api-guide.md – Complete API documentation
• references/integration.md – CRM integration patterns

Integration Patterns

Meeting Notes to CRM

Skills: transcript-search → attio-crm Use case: Add meeting summaries to company records Flow:

1. Search transcript-search for client meetings
2. Extract key points, action items, and summary
3. Create note on Attio company record with meeting details

Research to CRM

Skills: parallel-research → attio-crm Use case: Enrich CRM records with research data Flow:

1. Run parallel-research on company for latest info
2. Extract funding, team size, tech stack, news
3. Update Attio company record with enriched fields

Voice Agent to CRM

Skills: voice-agents → attio-crm Use case: Log AI call summaries to CRM Flow:

1. Voice agent completes discovery or feedback call
2. Extract call summary and key insights
3. Add note to Attio record with call summary and next steps